Author name: crescentek

Before attempting to get into the nitty-gritty of vertical Search Engine Optimization, it may be worthwhile defining how a vertical search engine performs. To begin with, a vertical search engine, unlike a general web search engine, focuses only on a specific segment of online content. That’s one of the reasons why it is also called […]

To be very specific, SEO’s Tower of Strength lies primarily on three of its underpinnings – Content, Links and Social Media. While it was comparatively easier to accomplish most of these during pre-2013 days, the issue has become much more critical after promulgation of Google Penguin updates (as of 2013). Success in SEO today hangs

To tell you frankly, some of the best Off page SEO techniques now-a-days relate to real and quality content marketing, PR, Social media and Forum participation. However, it basically entails anything that links to your business that is not located directly on your website (or blog). Also, Off page SEO may be defined as the

Even though Aristotle Onassis had remarked “I have no friends and no enemies – only competitors” while Bill Gates fitfully asserts “Whether it’s Google or Apple or free software, we’ve got some fantastic competitors and it keeps us always on our toes”, competition in business is as ubiquitous as the business itself. But tell me

If you wish the same as title suggest, well then follow the step by step process till you master the art of content writing. Yes, content writing is also a creative art where you dedicate yourself for the betterment of your client’s online marketing strategy in a subtle yet positive way. Meanwhile, remember three things