Author name: crescentek

Are Reciprocal Links Good or Bad from Google’s Point of View?

Before plunging headlong into this controversial concern it may be worthwhile defining or describing what a reciprocal link actually is While a commoner would be happy with a simple definition that hints at “You link my site, I’ll link yours and we will both get an increase in traffic”, an internet geek is likely to

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Facebook vs. Google: Who can Benefit Your Business Better?

Unlike the Cola Wars which are a form of campaign of mutually-targeted TV advertisements and marketing campaigns since the eighties between soft drink makers, the Coca-Cola Company and PepsiCo, the battle of Facebook vs. Google just makes it difficult for advertisers to decide as to where they should focus their attention. Incidentally, advertising and generating

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