social media marketing

Is There a Standard Time for Posting on Social Media Platforms?

Brands are considering social media platforms to interact with its customers. These renowned companies use more than two channels simply to connect with their clients. It is not possible to discuss the behaviour trends of these social media users based on their location. Consequently, the focus of the blog is to create awareness among the …

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Why You Need to Go Social With Your Small Business Marketing

Running a small business successfully equates to managing multiple issues successfully. Even though the prime factor no doubt revolves round strong business acumen on part of the business owner, marketing abilities prove indispensible towards keeping it afloat and reaching the summit. While traditional marketing methods involving press releases, PR and a sizeable budget for posting …

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Social Media Automation: Should You Or Should You Not Go For It?

Before delving deeper into the pros and cons of automating your social media posts, let me warn you that while the benefits relating to it may prove significant; overdoing it may result in disasters. For instance, pre-planning a post about the scenic beauty of a destination (such as Nepal) may create negative results when that …

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Conversational Marketing: New Generation Marketing Strategy

Marketing strategies are undergoing a sea change now. Brands are getting bewildered about how they should better interact with customers and prospects. The latter have become more demanding, looking for consistence and more personalized treatment. Marketers, as a result, have realized that they need to engage in truly relevant conversations across a broader range of …

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