You may probably go a bit away from what this post tries to tell if you are trying to link the content to renowned American playwright Arthur Miller’s Pulitzer Prize winning drama Death of a Salesman that created a sensation some years ago. Nevertheless, this post deals with yet another sensational episode entitled Death […]
Death of a Salesman Read More »
Marketing strategies are undergoing a sea change now. Brands are getting bewildered about how they should better interact with customers and prospects. The latter have become more demanding, looking for consistence and more personalized treatment. Marketers, as a result, have realized that they need to engage in truly relevant conversations across a broader range of
Conversational Marketing: New Generation Marketing Strategy Read More »
This is probably not the right way of looking at things. Instead of looking at these two as enemies, we might as well consider these as blood-brothers. In fact, both are used for marketing purposes, even though the former may prove more cost-effective than the latter. However, during the earlier days, the picture was a
Content Marketing vs. SEO Read More »
In order to survive in a highly competitive marketplace, you need to be found online at the top of search results. If, however, your resources do not permit or you can not afford to wait for SEO to take you up to the desired level, you need to spend money to reach that position. In
Beginner’s guide to Paid Search marketing tactics Read More »
Since Growth Hacking is a relatively new concept that may probably unnerve you, the following paragraph will clear any misconception in this area. Growth hacking, incidentally, is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure. It also may be considered as part
A few highly effective ‘Growth Hacking’ tips Read More »